Quantum Marketing

Raja Rajamannar

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Quantum Marketing: Mastering the New Marketing Mind by Raja Rajamannar explores the next frontier of marketing, where traditional strategies no longer suffice in a rapidly evolving digital world. In this book, Rajamannar, a global marketing leader, introduces "Quantum Marketing," a new approach that blends data, technology, and creativity to reach consumers in more meaningful and personalized ways.

He examines how technologies like artificial intelligence, virtual reality, and blockchain are reshaping consumer expectations and interactions, urging marketers to think beyond conventional methods. Through case studies, insights, and future trends, the book provides a guide for marketers, executives, and entrepreneurs to adapt to this new era, connect with their audiences, and build lasting brand loyalty in an unpredictable marketplace.